The all-new Tour-S: Feel the Power, Feel the Precision, Feel the Comfort

10/02/2018


Introducing the all new Tour-S by FootJoy:
Feel the Power, Feel the Precision, Feel the Comfort

 

Singapore - FootJoy, the #1 Shoe in Golf and #1 Shoe on worldwide professional Tours, today launched the all-new Tour-S, inspired by the best players in the world and created to deliver superior platform stability and overall Tour-caliber performance.   

With several innovative features and materials, like the FJ Launch Pods™, TPU Power Strap™ and the proprietary lightweight PowerPlateä outsole, Tour-S is the result of a multi-year collaboration with some of the best players in the world.

Nearly two-thirds of all professional players wear FJ shoes each week, and it was this vast network of elite players who helped establish a clear picture of what elite and avid golfers need from their shoes to perform at their very best: power through stability, precision through support, and maximum comfort.

The Tour-S delivers on all these requirements – and more – while providing the uncompromising quality and on-trend styling that is standard in every pair of FJ golf shoes.

"The new Tour-S shoe is the most powerful shoes ever built by FJ. It is built to provide power and precision supported by our renowned outstanding in-shoe comfort. Tour-S is inspired by our Tour staff players seeking for a shoe that delivers power through a wider, more stable platform. These are the best performance shoes ever from FJ" said Timothy Yoong, FJ Regional Brand Manager

Power.
The Tour-S PowerPlateä outsole provides an incredibly lightweight yet stable platform from which players efficiently transfer power throughout the golf swing.

Built upon a foundation of a proprietary Pebax® polymer, that is typically 20% lighter than other polymers, the PowerPlate features an integrated carbon weave fiberglass mid-foot plate and nine LaunchPodsä to create additional structure, surface area, and ground coverage for maximum stability.

Precision.
The Tour-S features FJ’s proprietary PowerStrap,ä a molded component integrated into the shoe’s upper to provide lock-down medial and lateral support. SecureCollarä and ComforTongueä technologies deliver a secure, precise fit round after round.

Comfort.
The Tour-S utilizes a dual-density PU Fit-Bedâ to ensure all-day underfoot comfort and FJ’s exclusive Premium Performance Leather (PPL) to achieve top grade feel, finish, and waterproof protection.

“From the moment I tested this shoe, I knew it provided the perfect blend of comfort and stability for me, especially on my left side as I move through the ball,” said Rafa Cabrera Bello.

“It feels like a wider platform than I’m used to, like I have more ground coverage and contact and a much more stable base,” said Kevin Kisner.

Tour players such as Cabrera Bello, Kevin Kisner, Charley Hoffman and Jason Kokrak have already put the Tour-S in play at tournaments around the world.

Tour-S Features

• FJ Launch Pods™ deliver Tour-caliber stability through max extension of the surface area in the heel and forefoot pods

• Lightweight TPU Power Strap™ harnesses and regulates footwork throughout the swing

• Proprietary Pebax™ Powered chassis delivers ultra lightweight tensile strength in full foot stabilizer

• Dual Density PU Fit-Bed® for supreme underfoot cushioning

• PPL™ – Pure Performance Luxury leather sourced by Pittards® of England; One year waterproof warranty

• Carbon weave fiberglass midsole plate delivers support, stability and motion control

• Molded SecureCollar™ and ComforTongue™ promising a precision fit

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FJ Delivers Comfort That Never Quits with All-New ContourFIT Golf Shoes

6/02/2017

 

 

 

FJ Delivers Comfort That Never Quits with All-New ContourFIT Golf Shoes

- Inspired by Contour, the best selling golf shoe category of all time -


From FJ, the #1 Shoe in Golf, comes a radical upgrade to the iconic Contour Series line of golf shoes. Recognized as the best selling shoe franchise of all time, Contour was created with the singular focus on comfort, and that dedication continues with the latest innovation, ContourFIT. 


Building on the successful heritage of the Contour Series franchise, FJ reimagined the entire category from a blank sheet of paper. From the last to the laces, ContourFIT was born from an obsession with comfort so the golfer could experience Comfort That Never Quits. 


The new ContourFIT TV commercials introduce you to one player who just “never quits playing”now that he has his new ContourFIT golf shoes. You also hear from some of the people in his life and how they feel about this constant playing, including his priest and several people from his home course. 


To see the spots, please click here: //www.footjoy.com/contourfit.html


Loyal Contour customers will still experience the same consistent fit and reliability they expect from the Contour franchise, greatly enhanced by significant and noticeable upgrades from top to bottom that result in a lighter, more flexible and more comfortable shoe. 


Starting from the ground, the new DynaFlex outsole –engineered with TPU- has been designed to flex naturally with the foot. Each flex groove is strategically placed to provide maximum flexibility and mobility. 


Next is the FTF 3.0 midsole - our softest and lightest midsole compound - for underfoot comfort and cushioning while still ensuring the golfer has appropriate lateral support and stability. 


Cradling the foot is a newly designed FitBed that is thick, soft and breathable to ensure all day comfort. 


The top of the shoe features a new U-throat design to give the player a more generous fit and a new integrated Achilles heel pad that delivers support and comfort while also working with the connected comfort tongue to lock the foot into the shoe for a precise fit. 


Finally, the entire package is wrapped in a contemporary take on a ‘contourian’upper design utilizing soft, full grain waterproof leather in the vamp and performance synthetic material in the saddle and quarter that FJ warrants will be 100% waterproof in normal use for one year. 

As with all FJ shoes, the customer should expect out-of-the-box comfort with ContourFIT. When properly fit, FJ shoes should never require a “break-in”period and should be enjoyed from the first wear to the last. 


“With a very successful category like Contour, the tendency is to implement minor enhancements over the life of the product, but that’s not something we subscribe to at FootJoy,”said Doug Robinson. “From the moment a product is created, we start looking for ways to enhance absolutely every detail - from the overall design and materials, to every stitch and groove, to the laces and cleats.”


“ContourFIT, while inspired by the Contour Series family of shoes, is dramatically improved over the prior generations and we believe will excite not only the lifetime Contour wearer, but also any comfort-seeker who tries it on for the first time."


“Remember that comfort is a very important aspect of the game if you want to play well. Comfort ensures your overall well-being during the game and this in turn helps provide that sense of confidence as you take each short or putt. And as we all know, in the game of golf, confidence is king. The FJ Contour shoes have always provided outstanding in-shoe comfort and this is why it has long been the best selling franchise we have in the FJ shoe family. The new Contour Fit has now raised in-shoe comfort standards to a new high and this all adds up to a shoe that will provide you exceptional value after the many rounds you will have played in them." added Timothy Yoong, FJ Regional Brand Manager.         


FEATURES and BENEFITS


· Soft, Full Grain Waterproof Leather Vamp, performance synthetic saddle and quarter

FootJoy warrants that this golf shoe will be 100% waterproof in normal use for one year.


· FTF 3.0 –Softest, Lightest Midsole Compound

Fine-Tuned Foam 3.0 provides underfoot comfort and soft cushioning without compromising lateral support and stability.


· Achilles Pad –Soft, Comfortable Fit

The Achilles pad featured in Contour Fit provides additional support and comfort in the heel counter.


· U-Throat Pattern –Broad Fitting

FootJoy’s U-Throat lacing system provides a comfortable and forgiving feel in the instep.


· New Contour Plus Last, Extra Thick Fitbed

Contour Plus Last full rounded toe character, full across the forefoot, standard instep and heel. The last bottom is contoured to more closely match the shape of the foot. Extra depth last is also incorporated to accommodate a thicker fitbed for enhanced cushioning.


· TPU Dynaflex Outsole –Flexible, Durable

The Dynaflex outsole was designed and developed with strategically placed flex grooves to provide the player with tremendous flexibility while walking and throughout the golf swing.


· Green-Friendly Cleats –Low profile Pulsar®cleats by SoftSpikes®- Fast Twist II™System.

The Pulsar cleats feature dynamic cushioning and green-friendly traction.

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Justin Thomas Continues To Roll in Oahu!

16/01/2017


Fresh off a victory at the SBS Tournament of Champions, Justin Thomas continued his otherworldly play and opened the Sony Open in Hawaii with a record setting 59.  Thomas became the 7th player in PGA Tour history to break 60 and the youngest player in PGA Tour history to do so.

Thomas continued his onslaught across the Hawaiian Islands in the second round with a six under par 64.  His two day total of 123 is the lowest in PGA Tour history.  In the third round Thomas shot a bogey free five under par 65 to take a seven stroke lead into the final round.  Thomas cruised to the finish line with a four under par round to win by seven. 

This is JT's third victory in his last five starts!  

Thomas relies on the classic styling and structured performance of FJ ICON MyJoys golf shoes as well as the FJ Pure Touch Limited golf glove week in and week out on the PGA Tour.  

Justin averaged 314.5 yards off the tee this week.  In the following video, PGA Teaching Professional Mark Blackburn and Biomechanics expert Dr. Sasho Mackenzie dissect the young bombers footwork to better understand how he generates such blistering speed in his golf swing.

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Introducing FJ FreeStyle : UNLEASH YOUR POWER

16/03/2016

-    Innovative new shoe from the market leader offers freedom of movement & outstanding traction   -

FootJoy, the #1 Shoe in Golf, introduces a radically new category of golf shoes, called FreeStyle, highlighted by unique technology specifically designed to deliver exceptional traction, mobility and comfort.

FreeStyle shoes help generate maximum power by providing greater freedom of movement throughout the golf swing.

Through internal testing it has been determined that some players can benefit from structured, stable shoes (like ICON Black™ and DryJoys Tour™) to help quiet their lower half and maintain control while maximizing performance, yet this testing also found there are others who want to be able to roll uninhibited throughout their swing. Freedom of movement for these types of players equates to increased power and the construction of the Freestyle shoes deliver the most mobile characteristics of any category in the FJ lineup.

“FreeStyle is arguably FootJoy’s most imaginative and distinctive shoe ever and will particularly help golfers who would benefit from increased freedom of movement when swinging the golf club,” said Doug Robinson, FJ Vice President of Design and Development Worldwide. “By drawing inspiration from a tree frog and emulating their incredible grip and flexibility properties in the texture and functional elements of an outsole, our design and development team has created something truly unique in the golf shoe market.”

While FreeStyle allows for a more natural movement, the shoe doesn’t compromise on grip – a crucial factor in generating more power. The inspiration for this supreme grip comes from a Red-Eyed Tree Frog who generates incredible gripping power on any surface; hence the birth of F.R.O.G.S. outsole technology, where traction elements increase ground contact points throughout the swing in all weather and underfoot conditions.

F.R.O.G.S. Technology incorporates a super-flexible new SoftMaxTM translucent outsole that offers both a softer feel and extra grip, while a new FTFTM 3.0 midsole compound is the brand’s softest and most comfortable yet. The Softspikes Tour LockTM system and new translucent Pulsar cleats deliver exceptional low-profile grip with a dynamic, frog-like flex.

Beneath the upper is an InnerSokTM Fit System - including both TongueLokTM and HeelLokTM mechanisms – to help hold the foot securely in place throughout the golf swing.

FREESTYLE KEY FEATURES AND BENEFITS

  • Superior Traction
    • The F.R.O.G.S. outsole (FJ's Revolutionary Outsole Grip System) is constructed utilizing SoftMax™ molded translucent rubber delivering soft cushioning and complete mobility. The Pulsar cleats feature dynamic cushioning and green-friendly traction.
    • New translucent and super-flexible  SoftMaxTM outsole provides a softer feel and extra grip;
    • New FTFTM 3.0 midsole compound, FootJoy’s softest yet, delivers outstanding underfoot cushioning
    • Softspikes Tour LockTM system delivers a low-profile and high-retention receptacle and cleat combination.
    • New translucent Pulsar cleats offers dynamic, green-friendly traction.
  • Upper Features
    • Lightweight performance mesh upper delivers incredible comfort, breathability and durability
    • The InnerSok™ system offers an achilles pad for additional support and comfort in the heel counter, while the Tongue-Lok™ instep grip ensures additional slip-resistant fit in a key location under the tongue;
    • L4 BOA Lacing System with translucent dial provides the ultimate fit;
    • 2 year Waterproof Warranty.
  • Natural Motion & Cushioning
    • New midsole compound and construction methods allows for greater torsional flexibility;
    • No internal shank encourages maximum freedom of movement and ground contact.

 

 

 

Availability: March, 2016

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Kevin Kisner Runs Away with the RSM Classic!

23/11/2015

University of Georgia product, Kevin Kisner dominated the field at the RSM Classic to lock up his first PGA Tour victory.  Entering the final round three strokes in front of his closest pursuant, Kisner shot a front nine 30 to increase his lead to six.  The lead proved insurmountable as Kisner cruised to a six under par round of 64 to win by six. 

"I've just been playing so well all year," Kisner said post victory. "I knew one day it was going to happen when I was going to make all the putts. I did it on the front nine."

Kisner relied on MyJoys golf shoes and the StaSof golf glove throughout his commanding performance. 

Shoe Count

FJ - 65%

Nearest Competitor - 22%

Glove Count

FJ - 41%

Nearest Competitor - 10%

 


FJ Wins, You Win - Click here for your chance to win FJ StaSof Glove!

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 11/24/2015 and end 11/29/2015 at 11:59PM ET.

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Peter Malnati Locks Up First PGA Tour Win at the Sanderson Farms Classic!

10/11/2015

Peter Malnati captured his first PGA Tour title at the rain soaked Sanderson Farms Classic with a final round five under par 67. Beginning the final round one stroke behind the leaders, Malnati carded five birdies over his final twelve holes to lock up the one stroke victory.

Malnati relied on a full range of FJ Apparel and outerwear throughout the tournament, opting for DryJoys Tour XP rain pants during the marathon Monday finish..  He also opted for the FJ RainGrip during the final round to ensure a proper grip in the soaked conditions. DryJoys Casual golf shoes helped keep him grounded en route to the breakout win!

Sanderson Farms Classic Shoe Count

FJ - 67%

Nearest Competitor - 18%

 

FJ Wins, You Win - Click here for your chance to win a pair of FJ DryJoys Casual golf shoes!

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 11/3/2015 and end 11/8/2015 at 11:59PM ET.

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Justin Thomas Wins in Malaysia

1/11/2015

Justin Thomas shot a final round six under par 66 to capture the CIMB Classic at Kuala Lumpur Golf and Country Club in Malaysia. The former Alabama star made three consecutive birdies late in his final round to take the outright lead.   He capped it off with a clutch up and down on the final hole to lock up the victory.  Thomas's tournament record 26-under par total left him one stroke in front of fellow FJ Staffer Adam Scott (DryJoys Casual & StaSof) who closed with a final round 63. 

Thomas relied on FJ ICON MyJoys en route to his first PGA Tour victory. 

"I just kept telling myself that it’s tough to win … we’re in a sport where the winning percentage isn’t in your favor, and I put myself there a bunch and I just need to keep doing so and moments like this can happen." said Thomas on his victory. 

 

CIMB Classic Shoe Count

FJ - 63%

Nearest Competitor - 10%

 

FJ Wins, You Win - Click here for your chance to win a pair of FJ ICON Black golf shoes!

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 11/3/2015 and end 11/8/2015 at 11:59PM ET.


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Troy Merritt Wins the Quicken Loans National!

4/08/2015


Troy Merritt won the Quicken Loans National thanks to a final round four under par 67.  Merritt's 18-under par total was three strokes clear of the field.  This is Merritt's first PGA Tour victory. 

Merritt relied on FJ Icon Black golf shoes and the new SciFlex Tour golf glove. 

"It was really nice coming down that final fairway with a two-shot lead," said Merritt post round. "Not feeling very much stress, just trying to make as good of a golf swing as I could and, as you saw, it was nice to have only one putt.

Quicken Loans National Shoe Count

FJ - 60%

Nearest Competitor - 18%

 

FJ Wins, You Win - Click here for your chance to win a pair of FJ ICON Black golf shoes!  

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 8/4/2015 and end 8/9/2015 at 11:59PM ET.

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Zach Johnson Wins a Showdown at the Open Championship!

20/07/2015

Zach Johnson emerged victorious from a three man FJ playoff in the 144th playing of the Open Championship! 

Needing a birdie on the final hole of regulation to take the clubhouse lead at 15-under par, Johnson sank 20 plus foot putt and watched as his playing competitors tried to catch him.  Louis Oosthuizen and Marc Leishman were able to do so and the three golfers headed to a four hole aggregate playoff to determine the champion.  

On the first hole, Oosthuizen and Johnson carded birdies.  Johnson poured in a second birdie putt on the following hole to take the lead over Oosthuizen and Leishman.  On the treacherous road hole each player made bogey.  Now on the 18th tee with a one stroke lead, Johnson hit the wide 18th fairway and pitched his ball safely beyond the pin.  Johnson's birdie putt slid by the hole and he tapped in for par.  Oosthuizen had a chance to tie, but his putt slid by giving Johnson the victory. 

Each player in the playoff relied on a model from our DryJoys Lineup.  Zach led the way in DryJoys Tour MyJoys, Louis in DryJoys Casual and Marc in D.N.A.  Each player also relied on FJ golf gloves during their Open performance, Johnson and Lieshman in StaSof and Oosthizen in SciFlex Tour. 

This is Johnson's second major victory.

2015 The Open Championship Shoe Count

FJ - 55%

Nearest Competitor - 18%

 

FJ Wins, You Win - Click here for your chance to win a pair of DryJoys casual golf shoes! 

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 7/21/2015 and end 7/26/2015 at 11:59PM ET.

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Bernd Wiesberger Captures the Alstom Open de France

7/07/2015

Austrian, Bernd Wiesberger captured the Alstom Open de France with a final round 6-under par 65 to win by three strokes.

Opening the weather delayed final round three strokes off of the 54-hole lead, Wiesberger carded a front nine five under par 31 to seize control of the tournament.  On the back, Wiesberger made eight consecutive pars and a birdie on the final hole to cap off the victory.  

“It's been a great first half of the year for me so far...I've had a lot of great success but just couldn't pull it quite off. To stand here with the trophy right now, it's pretty sweet." said Weisberger following the victory.

Wiesberger relied on HYPERFLEX golf shoes and the SciFlex Tour golf glove en route to the victory. 

This is Weisberger's third career European Tour victory.

Alstom Open de France Shoe Count

FJ - 69%

Nearest Competitor - 18%

Glove Count

FJ - 42% 

Nearest Competitor - 16%

 

FJ Wins, You Win - Click here for your chance to win a pair of HYPERFLEX golf shoes!

NO PURCHASE NECESSARY. Void where prohibited. Sweepstakes will begin at 12:01AM ET on 7/9/2015 and end 7/19/2015 at 11:59PM ET.


 

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